Question-set design
Choose buying situations, markets and languages that matter to the business.
Observe how your brand appears across an agreed set of AI search questions. We record mentions, citations and answer changes using a documented methodology, so your team can investigate patterns and prioritise improvements.
Choose buying situations, markets and languages that matter to the business.
Capture dates, platforms, prompt wording and relevant response context.
Review descriptions, mentions and cited information without treating one answer as universal.
Translate findings into content or technical priorities, then repeat the agreed sample.
We record what was asked, where it was asked and when the answer was observed. That gives your team a repeatable starting point for reviewing brand descriptions and source information, while keeping sampled visibility separate from attributed business outcomes.
Useful outputs: An agreed question set, an observation record and a prioritised improvement brief.
A baseline record, documented method and an ordered improvement plan. The question count, platforms and cadence are agreed before work starts.
Answer variation is expected. Mentions and citations remain separate from website visits, enquiries and sales.
Your team validates factual business information and provides subject expertise. We agree content implementation responsibilities and the evidence required for claims.
Tell us which customer questions matter to your business. We’ll help you explore a practical approach to observing and improving AI discovery.